Feet Finder App Reviews – The creators of TikTok have identified videos praising FeetFinder as sponsored content. Chelsea Stahl/NBC News; Getty Images:
In recent weeks, videos of the photo-selling site FeetFinder have surfaced on TikTok, with several creators on the platform claiming to have made thousands of dollars simply by uploading pictures of their feet.
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But now one of the creators is revealing that the videos praising FeetFinder are actually sponsored by the fetish site.
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“Why did I put a FeetFinder on this thing for $70?” Andy, known as the creator of Enderhoe, said in a video posted on May 24: “If your feet are cute, put them on a footrest.” FeetFinder is where it’s at because you pay for your feet.
Five days later, Andy said the post was sponsored, commenting on the video #ad. He did not respond to a request for comment.
The influx of videos promoting FeetFinder and subsequent posts questioning the videos highlighted the potential dangers of creators posting undeclared sponsored content on TikTok. Some creators expressed concern that the ad misrepresents the reality of online sex work, and that the younger audience FeetFinder is promoting will be convinced to follow it regardless of the risks involved.
The series of videos also sparked a debate among creators about the brand deals they choose to accept.
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“We suggest that influencers use hashtags like #ad or #sponsored, as well as adding text at the beginning of the title *Dramatization by paid actors* so that everyone watching Tik Tok knows it’s an ad.” , said Patrick Nelson, Founder and CEO of FeetFinder. mail “Any influencers posting foot search ads without disclosure are advised to remove/delete them as soon as possible.”
But viral videos about the site are still available on TikTok, and it’s unclear whether they were organically created or sponsored by FeetFinder.
TikTok, which encourages creators to collaborate in its branded content policy, did not respond to requests for comment.
In a video released the same day as Andy, creator Cody Premer interviewed a woman who claimed to have $40,000 in her bank account from uploading photos to FeetFinder. A day later, creator Ayopatric posted a video of him and his girlfriend boarding a private jet, buying a luxury car and driving to an exotic beach house. He claimed that his girlfriend “became falsely rich from Fat Finder”. The duo, known as Tytindadon, also released a promotional video for Footfinder in the same week, along with a new watch and cash, with the caption “They love Footfinder on Devon’s feet”.
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Commentators wondered if it was too good to be true. Some joked that they dropped out of school to sell footprints. Many people asked for advice.
But some said they signed up recently but had no luck with the sale. Adult film star Noah Babe, meanwhile, noted that FeetFinder charges sellers $4.99 a month to use the platform. He told users that “…the customer is you and anyone else who falls for it.”
The fee guarantees that sellers are “serious about selling the content,” the site says, and will be used to “target potential buyers on the Internet to generate a larger marketing budget.”
The #ffsponsored tag used in some videos promoting FeetFinder has 3.8 million views on TikTok. But that tag doesn’t include the hundreds of videos that appear to promote a site that don’t disclose an advertising deal with the site; Prem’s video alone has 15 million views.
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According to the Federal Trade Commission, influencers are responsible for disclosing any “material connection” with a brand they endorse on social media, which could include a personal relationship, free products or payment for social media shots. The FTC has filed complaints against companies and influencers who failed to disclose that their endorsements were sponsored.
TikTok instructs creators to follow “local laws or regulations” when posting branded content, and last year added a toggle feature that allows creators to communicate clearly when posting ads. The platform’s branded content policy prohibits advertising of various industries and products, including “sexual products and services” such as “adult entertainment and products”.
But unannounced sponsored content continues to fly under the radar online, especially on TikTok. On influencer gossip forums, users complain that “viral” beauty product reviews are being shared by undisclosed brand partnerships. Despite TikTok’s ban on political advertising in 2019, a 2021 Mozilla report found that influencers had “undisclosed paid affiliations with various political organizations across the political spectrum in the United States.”
Sofia Porzio, a photographer and lifestyle creator known online as Sofia Elizabeth, is among the creators calling viral videos about FeetFinder as sponsored content.
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Porzio told NBC News that she contacted FeetFinder via email about creating sponsored posts for the site. NBC News reviewed a copy of the email, which asked Porzio to “just make a joke that could go viral and mention the company.” Promises of “easy money” in exchange for email messages.
In an email to Ariella Elm, another creator of FeetFinder, wrote: “The goal is to make fun TikTok videos for you about how people can sell photos of their feet for money on FeetFinder… Most videos are medium to viral. Over a million views and some of the best videos get 20 million+. We hope to launch this ASAP.”
In a TikTok video, responding to Prem’s video, Porcio said: “These influencers are bought. The videos you see on your page are not an indication that you are doing FeetFinder. It’s an ad.
Porzio said she was “disgusted” when she received the letter because her content usually revolves around sustainable fashion and sexual assault survivor advocacy.
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When he first received the email, He was made to talk about TikTok videos promoting the site when he started watching “20 a week”.
Porzio says it’s fine to promote your own site “where you sell your photos,” but he doesn’t trust creators who encourage their viewers to start having sex with the promise of getting rich. He added that while it may seem innocent, FeetFinder’s sellers are still making fashion, and young people can be persuaded to create more specific content without having to protect themselves.
“It’s a completely different thing when you’re telling young and impressionable people to start their business on a website,” Porzio said. “And especially the fact that they’re not disclosing that they’ve been paid to tell people to start this, that’s very wrong.”
Porzio said he was immediately suspicious of the email he received from FeetFinder because it emphasized how “easy” it would be to create sponsored content.
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“They say we want the video to go viral. We want it to look authentic and organic so that it goes viral, which will be very easy,” Porzio said. “And they keep using the word easy. Nothing is easy. A big deal shouldn’t be too easy, especially when you’re promoting something of this nature.”
In addition to unsolicited advertising, many viral FeetFinder videos also misrepresent the reality of selling feet pictures, according to people who actually sell feet pictures.
A simple YouTube search turns up videos from many people who have followed suit and achieved varying levels of success.
Creator Debbie Dave Drop, for example, said she didn’t make a sale for “six months straight” when she first started. She told viewers that the extra money she gets from selling photos of her feet through Patreon has “helped tremendously,” but it’s not enough to provide financial stability.
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Josie Potts, another seller who posts about her experience on YouTube, started selling photos of her feet to see if she could as a “middle-aged mother”. He said he made “$20 here or there,” and after posting a video about the sale on chat sites like Omegle, FeetFinder asked him to review the site. In his latest update on his use of FeetFinder, he criticized the site for forcing sellers to upload “hundreds of albums of content” and if sellers didn’t pay a monthly subscription fee, they would have access to those albums. They will lose what they were. uploaded. FeetFinder’s YouTube channel suggests offering “several different albums” with a “broad price range” to improve sales, as buyers are more likely to buy a variety of lower-priced albums than expensive ones.
“My biggest takeaway from that site was probably you get out what you put in,” Potts said. “I haven’t heard of anyone getting cash fast or ‘without doing any work.’ If you’re giving people a message and you’re actually selling [them], that’s not a given. I think the site is well intentioned but may be poorly executed.
Potts said he wanted to share his honest approach to selling footy content on his YouTube channel so aspiring sellers could manage their expectations.
“There are people in this world who make money off of it,” Potts said. “It wasn’t my reality, and that
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